The Lawn Care CEO
We believe that every college drop out, accidental entrepreneur and lawn mowing maven can become a wildly successful CEO. Every week we will discuss how to increase profitability while simultaneously spending less time and having fewer headaches. Join 7-figure business coach, Dan Ralphs and life long lawn care CEO, Aaron Suttenfield to chart your course to becoming a $1M lawn care CEO.
The Lawn Care CEO
How Do I Start a Fertilization & Weed Control Division this Year?
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Dan Ralphs and Aaron Suttenfield
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Season 1
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Episode 7
Fertilization is a profitable division. In this episode, we lay out how a mowing-only guy could start a fertilization and weed control division. With special guest Cort Hall, we talk about various aspects of the fert. business, including:
- The differences between mowing and fertilization companies,
- The potential of diversifying services
- The importance of building a strong team.
- Logistics and costs of setting up a fertilizing truck
- The role of good customer service
- The benefits of utilizing a CRM system.