The Lawn Care CEO

How Do I Start a Fertilization & Weed Control Division this Year?

Dan Ralphs and Aaron Suttenfield Season 1 Episode 7

Fertilization is a profitable division. In this episode, we lay out how a mowing-only guy could start a fertilization and weed control division. With special guest Cort Hall, we talk about various aspects of the fert. business, including: 

  • The differences between mowing and fertilization companies, 
  • The potential of diversifying services 
  • The importance of building a strong team. 
  •  Logistics and costs of setting up a fertilizing truck 
  • The role of good customer service 
  •  The benefits of utilizing a CRM system.

People on this episode